Exploring Domaine Mirabeau’s Bespoke PR Gifts and the Launch of La Réserve
Companies use various strategies to help boost their brand. Aside from PR gifting, product launching events help many businesses. Alongside this, a use of bespoke PR gifts is a strategic move to a successful product launch. This marketing strategy can generate sales and establish brand awareness. Product launches can range from soft introductions to full-scale events. Small launches target a smaller audience to test a product. On the other hand, a full-scale launching event targets larger crowds with a massive marketing campaign. Both of these are used to create excitement and anticipation in the market.
Bookblock have helped many businesses with their corporate gifting needs. On top of that, we offer services for company onboarding gifts, PR outreach, year-round gifts, and even with product launches.
The company: Domaine Mirabeau
One of the businesses we’ve worked with is Domaine Mirabeau. Stephen and Jeany Cronk founded this wine estate back in 2010. This award-winning, 20-hectare wine estate is located in the historic village of La Garde-Freinet. Additionally, this is in the commune of the Golfe de Saint-Tropez in the Provence region of France. A region known for Rosé wines.
Domaine Mirabeau is known for its elegant selections of refined wines embodying Provence’s spirit. In fact, this wine estate also won numerous prestigious awards in the wine industry. They are also regarded as a wine estate with the finest rosés from Provence. Generally and most importantly, the company stayed true to its philosophy, further producing consistent wines with excellent quality and consistent style over the years.
When Domaine Mirabeau launched their first estate-grown rosé La Réserve, considered one of the Domaine Mirabeau estate’s flagship wines, they ordered custom packaging bespoke gift boxes. The Flowers & Bubbles gift set from Bookblock is what they used for their product launch – the La Réserve.
The Bespoke PR Gifts For Domain Mirabeau: Featuring La Réserve
The La Réserve rosé that hails directly from their estate is a limited edition. This rosé has a pale pink color, delicate red fruits, spices aromas, and a complex flavor profile. It’s made to be a premium rosé wine. They aim for it to showcase the best of Provence winemaking traditions. What’s more is that, since then, it has become one of the most sought-after rosé wines from Provence.
Their chosen bespoke flowers & bubbles gift set to launch this product perfectly fits their product. First, the bottle’s gorgeous, intricate design is incorporated into the custom packaging design. And then secondly, the premium packaging has a magnetic closure lid. And then, on the inside, it includes custom printed notecards with Domain Mirabeau’s design. So, all in all, it added to the elegant effect of how the entire gift box looks.
Our in-house florists carefully arranged the bespoke hand-tied dried flower bouquet included in the gift box set. Its classic colors and a balanced range of textures goes well with the pale pink color of the La Réserve Rosé. Overall, it matches the elegance that Domain Mirabeau was aiming for in their bespoke gift boxes.
The Bookblock Process
Bookblock offers comprehensive support to make your ideas and then turn them into reality in the custom packaging we create for each business. The company understands the needs of each client for their gifting requirements. So, may it be a personalized premium packaging or an exclusive bespoke gift set with branded items, we got these options available. All in all, we do our best to deliver each bespoke gift box creation that your recipients can enjoy.
Thinking of your next gifting ideas for your business? Do you need bespoke gift boxes for your next corporate gift sets? Or do you need custom-branded premium packaging for your next PR outreach & PR gifting needs? Well then Bookblock can be your go-to solution. We ensure that we’ll guide you through the entire process from start to finish. And together with our fulfillment software, you will work with an efficient gift-sending platform to give you a seamless experience from concept to delivery.
Explore our range of services and discover how Bookblock can elevate your corporate gifting endeavors. Our company will help with bespoke needs you may have. We look forward to working with your brand soon.