Custom Journal Design

Journal Design Made Easy

Creating a fully custom journal doesn’t have to be complicated. Whether you need a fully designed book from scratch or just final refinements, we offer design services to support you at every stage.

How can we help?

  • We can create your journal layout, prompts, and structure
  • Struggling with branding? We can help develop your style
  • Have a design but need adjustments? We’ll make it print-ready

Who Is This Service For?

We work with businesses, startups, and individual creators to bring their notebook ideas to life. No matter your experience level, we offer the right level of support:

  • I have a concept, but no design skills → We’ll handle everything from layout to branding
  • I have a clear idea, but no final artwork → We’ll turn your vision into print-ready files
  • I’m a business with an internal team, but need finishing touches → We’ll ensure everything is production-ready
  • I already have artwork but need a final review → We’ll check formats, bleeds & colors

The Design Process

1. Concept Development

Do you have a clear concept? If you do you’re ready to move forward. If you need help we can offer ideas and feedback.


Before designing, it’s crucial to have a clear vision for your notebook. Think about who it’s for, its purpose, and the type of content it should contain. Consider what chapters or sections it might include and whether there are any specific page types (e.g., goal-setting spreads, habit trackers, reflection pages). Having reference materials, such as examples of existing journals you like, can be extremely helpful in shaping the direction.

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2. Journal Structure & Content

Is your content planned, structured, and organized? If not we can help you with this process, ensuring it’s ready for the design stage.


This is the most important stage — design brings content to life, but content is the foundation. Your notebook’s structure should be mapped out in detail, including the number of pages, their order, and the type of content on each page. To simplify this, we’ve developed a straightforward system for customers to plan out their entire notebook format.

While we can provide feedback and insights, it’s best if you’ve worked through most of this beforehand to ensure a smooth process.

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3. Brand Guidelines & Visual Direction

Already have brand guidelines? We’ll apply them seamlessly. Or if you need help we can create a mood board or brand guidelines.


If you’re an established brand, simply providing brand guidelines (logo, fonts, colors, and design elements) is enough for us to ensure consistency. If you don’t have brand guidelines, there are three options:

  • Low-cost: You provide a mood board with references, color palettes, and ideas.
  • Mid-cost: You provide a broad brief, and we create a mood board with design concepts.
  • High-cost: We develop full brand guidelines as a separate service. If you’re interested in this, get in touch to discuss the details.

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4. Final Design & Production

With everything in place, we create your notebook.
Sample spreads → Feedback → Final design → Ready for production.


Once all the above is finalized, we begin the actual design process. We start by designing between 2-8 spreads to establish the styling, layout, and visual language. This allows for feedback and refinement before any significant time or cost is spent on full production. Once the style is approved, we move on to designing a full section of the notebook, ensuring the structure works as intended. Finally, the entire notebook is designed, incorporating all refinements before being sent to print.

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Planners & Diaries
Gratitude & Mindfulness
Business & Productivity
Wellness & Fitness
Religious
Corporate

What We Design

We specialise in designing for print, creating structured, high-quality designs with a range of themes

Transparent Pricing

We offer a simple and transparent pricing model at £45$55 per hour. We never proceed with design work before receiving approval and always work in incremental stages, so you stay in control of your budget while ensuring the final result aligns with your vision.

Design Services & Estimated Costs

We understand that every project is different, so costs will vary depending on complexity. Below is a general guide to help you estimate your design investment:

Basic Design Assistance → from £200$250

  • Formatting and finalizing print-ready files
  • Minor adjustments to layouts, colors, and typography
  • Converting Canva files to professional design software

Full Custom Journal Design → £500 – £2,500$600 – $3,000

  • Creating fully bespoke page layouts from scratch
  • Developing structured content and journal flows
  • Incorporating custom typography, illustrations, and branding elements

Design Enquiry Form

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Journal purpose

Please select one option

What do you need help with (click multiple if applicable)

Please select at least one option

Estimated first print run

We can design at any stage, but printing minimum is 150 and price per unit drops sharply around 500—a ball-park helps us tailor costs.

Please select one option

How far along is your journal content?

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Need Full Support

What best describes the content you have in mind?

Brand assets available?

Please select one option

Tell Us About Your Audience Size

We use social follows as a basic matrix

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Anything else?

Contact Details